Atlas Platform

A shop can connect its own Google accounts. Only a shop administrator can connect them, from Settings → Integrations → Google Marketing, and they can disconnect at any time. Each shop chooses which of the following to allow on Google's consent screen:

• Google Ads. Atlas Platform lists the Ads accounts and conversion actions the administrator can access, so they can choose the shop's account. It reads the account's ad cost, clicks and impressions (by campaign, keyword, search term, city and hour) and Google's record of each ad click and ad call, to show which ads bring paying jobs. When a lead who clicked an ad becomes a paid job, it reports that back to the shop's own Google Ads account as an offline conversion: the ad click ID, the time and the job value, never the customer's name, phone number, email or address. Where the shop has blocking in Google Ads, it adds an IP address to the shop's campaigns as an IP exclusion when an administrator blocks it, or when auto-block, once an administrator turns it on, flags a repeat or automated ad clicker. It removes the ones it added when they are unblocked or, for automatic blocks, expire. It changes nothing else: no ads, bids, budgets or keywords.
• Google Search Console. Read-only. It lists the Search Console properties the administrator can access and reads the chosen property's search performance (search queries, pages, clicks, impressions, click-through rate and average position) to show which searches and pages bring the shop customers.
• Google Analytics. Read-only. It lists the GA4 properties the administrator can access and reads the chosen property's website traffic (sessions, engaged sessions, key events and new users by channel, source and landing page), including visits referred by AI assistants. If the shop builds a website in Atlas Platform, it also lists the property's web streams so the shop can put its own Google tag on that site.
• Google Business Profile. It lists the Business Profile locations the administrator manages and reads the chosen locations' performance (calls, website clicks, direction requests, Search and Maps views, and monthly search keywords) and their reviews. When an administrator writes a reply to a review, or a post, and sends it, Atlas Platform publishes it on that listing, and removes it again if they take it down. When someone in the shop presses Fill from Google in Automations, it reads the listings' phone, address and review link to suggest each location's link for review requests. If the shop allows it, it also reads the listing's name, hours, address, phone, service area and description to suggest the shop's business details. What the shop approves is given to OpenAI when it answers the shop's calls or texts on lines set to use it, so it can tell customers, and a website the shop builds in Atlas Platform can start from the approved name, phone and description. It never edits the listing itself or changes anyone else's reviews or posts.

It also reads the email address of the Google account used to connect, so the shop can see who authorized the connection.

Only the shop sees this data, inside its own Atlas Platform account. The reports are for its administrators; the few things filled from Google (review links, a website's Google tag and visits, approved business details) are seen by the people the shop lets manage them. Atlas Platform never sells Google data, uses it for advertising, or uses it to train AI models.

Atlas Platform's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Details are in the Atlas Platform Privacy Policy.

A shop can connect its Facebook Pages so that the leads from its Facebook and Instagram lead ads arrive in Atlas Platform. Someone the shop allows to manage integrations connects them with Facebook Login, from Settings → Third Party Integrations → Meta Ads Integration, and can disconnect at any time.

• Pages and lead forms. Atlas Platform lists the Pages shared on Facebook's screen and, for each Page the shop connects, its lead forms and their questions, so the shop can choose which answer goes into which contact field.
• Leads. When someone submits a connected Page's lead form, Meta tells Atlas Platform and it reads that lead's answers. If the shop has mapped the form and the lead has a valid phone number, it saves the lead as a contact in the shop's account, or fills in what the existing contact with that number is missing. It logs every lead's outcome so the shop can see that each one arrived.
• What it changes on Meta. It asks Meta for a Page's leads when the shop connects the Page and stops when the shop disconnects it; disconnecting Meta entirely also removes Atlas Platform's permissions from the Facebook account. It never creates or changes ads, posts or messages, and sends Meta no customer data or conversion events.

Atlas Platform never sells Meta data, uses it for advertising, or uses it to train AI models.

Details, including how to have Meta data deleted, are in the Atlas Platform Privacy Policy.